2001 was the year of Enrique Iglesias, it was difficult to go anywhere without hearing his hit single “Hero.” Based on this insight, I created this funny on-air spot to promote HTV’s “Meet Enrique Iglesias” contest. All it took was a look-alike actor and some clever editing of shows across the dial for which Cisnero’s Group, HTV’s parent company, had the rights to broadcast in Latin America.
Enrique Iglesias - HTV
On-air spot for the contest on HTV
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